By: The Looart Press
Date: 1968 (printed) Colorado Springs
Dimensions: 21 x 30 inches (53.5 x 76.25 cm)
This is an original 1960s vintage poster of the Breckenridge Ski Resort in Colorado. The poster shows a skier in sunglasses, a sweater, and tights racing down the slope. On the bottom of the poster is the title text “Breckenridge” in a stylized red font with the subtext “Colorado” underneath in a black sans serif font.
Breckenridge Ski Resort was first opened on December 16, 1961 and is spread across five peaks that make up the southern half of the Tenmile Range. Breckenridge was the first ski resort in Colorado to allow snowboarders, and even hosted the World Snowboarding Championship in 1986. It is still a popular destination for snowboarders and hosts a number of terrain parks. The town of Breckenridge was originally a mining town built in the 1850s to support an influx of gold miners. Breckenridge Ski Resort is one of the most popular and most visited ski resorts in the western hemisphere.
With beautiful coloring and fine composition, this vintage print of the Ski Broadmoor is a beautiful example of a 1960s travel poster.
Looart was founded in 1947 by Orin Loo out of the family garage, whom had early success creating greeting cards. Orin's wife Miriam then started a company called Current that sold “Post-A-Notes” in bulk to local churches advertising them as a fundraising item. In the 1960s Orin and Miriam’s sons, Dusty and Gary merged the two companies to for the Looart Press which would produce remarkable travel posters and prints among other items until the business sold in 1987 for $115 million.
Condition: Poster is in A+ condition, stored for decades with no bends, folds, tears, or holes. The condition of this poster can easily be described as like-new, museum quality.
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